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1998-08-18
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UBI SOFT ENTERTAINMENT
A Strategy, Results
An International Group
Ubi Soft, a producer, publisher, and
distributor of interactive entertainment
software, employs 1,050 people in 13
countries around the world. Its products
are distributed in 47 territories with 61
percent of its turnover generated
outside France. Created in 1986, Ubi
Soft is now one of the top publishers in
the world.
Strong Assets
A strong portfolio of trademark names,
fascinating characters and worlds,
available in several formats
Ubi Soft develops original products
under three separate editorial lines:
games, academic and arts education,
and children's titles.
The group works under licence with
well-known companies, such as
Playmobil®. It also creates game
concepts capable of being developed,
enhanced, undergoing constant
evolution. Examples include the
Rayman series, F1 Racing Simulation,
The Cosmic Family, Tim7, and POD.
Substantial international production
capabilities and technological mastery
┬╖ Teams of specialists
A combination of technological
know-how, game design experience,
and team creativity enables Ubi Soft to
offer innovative software.
Script-writers, illustrators, modellers,
animators, game designers and
engineers consider quality their bottom
line. They pool their creativity,
meticulousness, daring, humour, and
sense of poetry to give the public the
pleasure, thrills, and emotional
satisfaction it expects.
┬╖ An integrated, international production
system
Ubi Soft boasts one of the biggest
integrated production systems in the
industry. Over 800 employees
world-wide work on the design and
production of the software of the future.
The group focuses on creating local
projects, which can draw on Ubi Soft's
cultural diversity and are accordingly
more adapted to the expectations of
consumers on each continent.
┬╖ The challenge of advanced technology
Ubi Soft consistently employs the latest
PC capabilities to produce higher
quality products. Everything it publishes
is deliberately innovative, whether in
terms of ideas, image processing,
motion fluidity, etc. Ubi Soft is
establishing partnerships with the big
names in the industry, and is already
working on Sega®'s Dreamcast®.
The group's technological mastery
enables it to meet ever more
demanding standards and pursue its
quest for excellence in graphics and
game design.
A large distribution network for deeper
penetration of every market
Ubi Soft is continuing its strategy of
setting up operations in all major
markets. Thanks to its knowledge of
the various geographical markets and
its localization, marketing, and
distribution expertise, which grows
stronger every year, Ubi Soft also
distributes the products of 50 other
publishers, including LucasArtsTM,
Europress, 3DO, and Blizzard.
Ubi Soft, creator of the program content
of tomorrow
Because Ubi Soft is organized to
emphasize responsiveness and
flexibility, it is able to gain a foothold in
emerging market segments and to
seize new opportunities for growth:
┬╖ Internet: all of the most recent
software programs produced by Ubi
Soft have on-line extensions. Future
products will also offer multi-player
options.
┬╖ DVD-Video: Ubi Soft will publish a
catalogue of DVD-Video titles in the
autumn.
┬╖ Drawing on its modelling and
broadcast-quality, 3D animation
experience, Ubi Soft is actively
developing animated series projects.
┬╖ Set-top boxes and other interactive
applications: Ubi Soft is studying all
the possibilities offered by the interactive
market.
Earnings
┬╖ 1997/98 turnover: FF632 million, up
83.1 percent
┬╖ 1997/98 earnings: FF29.1 million,
+83.7 percent over 1996/97.
┬╖ Quoted on the second market of the
Paris Stock Exchange since July 1996:
┬╖ Market capitalization: FF1 844 million
as of 24 July 98
Share price (SICOVAM 5447) on 24 July
1998: FF829 (FF250 on 1 July 1996)
┬╖ Best-sellers:
POD, the first real-time 3D race car
game for multiple players on the
Internet: over 3 million sold since
February 1997.
Rayman: over 2.5 million units sold
worldwide since December 1995
F1 Racing Simulation, which the
international press hailed as the best
Formula 1 simulation on the market
when it came out in the autumn of
1997: 300,000 units sold since
November 1997
F1 Pole Position 64, the only Formula 1
game available for Nintendo® 64:
400,000 units sold since October 1997.
A growth strategy for the future
Ubi Soft is positioned in a very dynamic
market, one that is expected to grow 30
to 40 percent annually over the next
decade. Its goal is to rank among the
Top 20 international publishers in the
year 2000, and to generate turnover in
excess of FF1 billion. To that end, the
group continues to pursue its
strategies-now several years old-of
creating brands, promoting
internationalization, and expanding
production and distribution facilities.
Ubi Soft aims to create appealing and
exciting game concepts, offering
players new sensations and
impressing by their quality, realism,
and imaginative fantasy.
For more information, annual report
available on request.